What You Need to Know about Link Building in 2019

What You Need to Know about Link Building in 2019

Link building today has nothing to do with the spammy process it was eight or so years ago. Most modern webmasters and SEO professionals view the process as some sort of a Pandora’s box. So, when it comes to local SEO backlinks, here is what you need to remember in...
AI & Online Advertising — The New Kind of Ads

AI & Online Advertising — The New Kind of Ads

AI and machine learning algorithms have completely changed the world today, including the way we handle online advertising and see ads. Here are a few examples of how you can start taking advantage of AI to make the most of your AdWords campaigns.   Automated...
Let’s Talk About Online Advertising & PPC

Let’s Talk About Online Advertising & PPC

It is in the online advertising definition that it is either paid, owned, or earned. Today, we will talk about the first kind and share the basics you need to know when dealing with pay-per-click (PPC) ads. Let’s get started!   PPC, also known as Paid Search...
Native Advertising — a New Term for an Old Practice?

Native Advertising — a New Term for an Old Practice?

While native advertising is a new term, there are some arguments that it is not actually a new form of online advertising for business. Advertisers and marketers claim to have been doing it for years. The simplest way to describe native advertising is advertising...
Where Is Social Media Going?

Where Is Social Media Going?

Back in the day, social media was this innocent toddler that was just beginning to walk, and nobody saw it as a potentially grown man who can make money. But soon enough, social media grew out of merely being a way people interact with one another to become one of the...

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